Media Layer was an emerging web hosting provider based in New York. They had great aspirations for the future and how they would take the hosting world by storm.
In 2014, I designed a control panel for customers to manage their hosting accounts. A bespoke interface for the client to manage the customers was also created. In 2015, I gave the company a complete overhaul. Brand, content, UX website design and development.
I sketched a concept of a 3D model, which a friend created. I did the post production. This included:
The brief was for the design to stand out from their competitors. The client and I created a site map and content plan. While keeping the business goals in mind, I created the wireframes.
The design and content were being created at the same time. The two sides guided each other. I developed the designs into a functioning front-end. I would have transferred it over to the client to continue. They would have integrated with their back-end technologies.
But, as the project was coming to an end, the client passed away. His family took ownership of his assets and liquidated the business. Although rare, this can happen. I keep this project and his spirit alive by continuing to showcase it.
R.I.P Gurpreet Virdi