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AdamRoberts

Design &Engineering

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AdamRoberts

Design &Engineering

What I do

I create high-impact digital experiences for brands, websites and digital products

Services

  • Branding
  • Creative Direction & Strategy
  • UX / UI Design
  • Web Development (React/Nextjs)
  • eCommerce, Product, 3D, WebGL
  • Video & Animation

I bring theunexpectedto brand & digitalexperiences

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What I do

I create high-impact digital experiences for brands, websites and digital products

Services

  • Branding
  • Creative Direction & Strategy
  • UX / UI Design
  • Web Development (React/Nextjs)
  • eCommerce, Product, 3D, WebGL
  • Video & Animation
  • FinkeeFinkee
  • FinkeeFinkee
  • FinkeeFinkee
  • FinkeeFinkee
  • FinkeeFinkee
  • FinkeeFinkee

For many years as a designer/dev, part of my workflow is to collect inspiration as part of my research for a new project. Not only that, but when I find an inspiring website, I would bookmark it. Only to later find, that website had changed or no longer exists.



Many more designers have this frustration. So I created Captcha, the solution for inspiration collection.

SaaS AppResearchStrategyDesign DirectionArt DirectionNamingBranding3D3D AnimationCGIProduct DesignUX/UIMarketing WebsiteFront-endReactNextjsDatoCMSGSAPSupabaseStripeEmailJsChrome Extension
  • OthersideOtherside
  • OthersideOtherside
  • OthersideOtherside
  • OthersideOtherside
  • OthersideOtherside
  • OthersideOtherside

Otherside is Yuga Labs’ large-scale, MMO-style metaverse where players can explore, build, and play using NFT avatars and land they own, powered by ApeCoin and creator tools that enable user-generated worlds and experiences.



What initially started as a 3 month contract, extended to a year of working on the Otherside hub website, some GUI as well as the Apefest website.

GamingWeb3StrategyDesign DirectionUX/UIMarketing WebsiteFront-endReactNextjsGSAPFramer
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  • EigerEiger
  • EigerEiger
  • EigerEiger
  • EigerEiger
  • EigerEiger
  • EigerEiger

Being Head of Design at a web3 company wasn’t something I thought I’d ever be able to say. But during my contract, I levelled up my skills delivering the companies new digital website with a mix of UI/UX Design and 3D exploration, Spline + Threejs animations, AI Voice and connecting to Greenhouse API’s for careers.

Web3EngineeringSoftware Development AgencyResearchStrategyBrandingDesign DirectionArt Direction3D3D AnimationSplineUX/UIMarketing WebsiteFront-endReactNextjsThreejsDatoCMSGSAPGreenhouse APIGlobe.GLFormspree
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  • SupervoiceSupervoice
  • SupervoiceSupervoice
  • SupervoiceSupervoice
  • SupervoiceSupervoice
  • SupervoiceSupervoice
  • SupervoiceSupervoice

Supervoice is an invoicing app which started out as a side project to test my abilities, learn new things along the way and create an application that I could use in my day to day life.



Throughout the journey, I could see the value it would have, so I decided to turn it into a SaaS product, that would be perfect for freelancers and small businesses.

SaaS AppDesign DirectionStrategyBrandingUI/UXMarketing Website3D Modelling3D AnimationFront-endNextjsSupabaseStripeEmailJs
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  • RetreaterRetreater
  • RetreaterRetreater
  • RetreaterRetreater
  • RetreaterRetreater
  • RetreaterRetreater
  • RetreaterRetreater

Retreater is a wellness escape provider that needed my help to level up their design aesthetic, increase their conversions and create a more harmonious user experience for new and returning visitors.



Everything from art direction, content architecture, animations, checkout flow were fine tuned to help reach the goals of the project.

HealthcareeCommerceDesign DirectionStrategyArt DirectionUX/UIMarketing WebsitePrototyping
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  • PhotoscoperPhotoscoper
  • PhotoscoperPhotoscoper
  • PhotoscoperPhotoscoper
  • PhotoscoperPhotoscoper
  • PhotoscoperPhotoscoper
  • PhotoscoperPhotoscoper

Photoscoper is the brand of award winning nature photographer, David Roberts; yes, my dad. And it’s a project that’s allowed me to experiment and evolve.



Everything inside this project, I created from scratch. Brand, Design, UX flows, Web development, Sound, 3D, Animations, WebGL. I poured a lot into this and I’m so happy to take home my first FWA Site of the Day.

Design DirectionStrategyBrandingUI/UX3D Modelling3D AnimationPrototypingFront-endReactGatsbyDatoCMSGSAPThreejsSnipcart
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  • Liquid CrystalLiquid Crystal
  • Liquid CrystalLiquid Crystal
  • Liquid CrystalLiquid Crystal
  • Liquid CrystalLiquid Crystal
  • Liquid CrystalLiquid Crystal
  • Liquid CrystalLiquid Crystal

Liquid Crystal is the luxury arm of Levin Riegner, a strategy and design studio in NYC. They brought me on board to build out the framework and functionality behind the website.



Under the hood I built a complex structure so that any button you press or answer you give, changes the section hierarchy and content as well as the chat dialogues within the conversational chat forms.

AgencyFront-endReactGatsbyDatoCMSConversational Form (Space10)WebGLRelative Light/Dark Mode
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